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Mobility Coordination

​​Efforts to improve the efficiencies of transportation services in Northeast Florida began in 2006 by a Mobility Coalition, led by the JTA, the area’s designated recipient for federal transit funding.

This Mobility Coalition, named officially as the Northeast Florida Mobility Coalition (Mobility Coalition), included transportation providers, elected officials, policy makers, planning experts, funding agency representatives, and agencies that support transportation disadvantaged individuals including veterans and military families. The Mobility Coalition’s primary purpose was to create a regional partnership to identify regional mobility solutions without regard to physical, territorial, or financial boundaries. Additionally, its mission was to break down the silos that often address the transportation needs of one specific group of riders.

Members of the Coalition grew and worked together to create the 2014 Northeast Florida Coordianted Mobility Plan. This 2014 Coordinated Mobility Plan, A Public Transit and Human Services Transportation Plan for Northeast Florida, provides a comprehensive assessment of transportation needs and articulates a strategy to improve regional transportation coordination through a needs assessment, including opportunities and action steps to establish a customer-centered, regional mobility management system for Northeast Florida. In order to achieve this outcome, the concept of regionalism has been elevated throughout the plan with the recognition that the primary objective is to develop regional mobility solutions without regard to physical, territorial, or financial boundaries. In fact, one of the key features of the 2014 Coordinated Mobility Plan is the expanded study area, as compared to the 2008 Plan. This is intended to more effectively address the region’s growing veteran and military family needs by enlarging the area to encompass those counties where accessibility to veteran medical facilities remains a priority and unmet transportation need. This includes Alachua and Baker Counties as well as the adjacent counties of Bradford, Union, Columbia and Suwannee.

The Plan’s success ultimately reflects the participation of regional stakeholders who collectively “own” this living document and are best positioned to help identify the key issues and opportunities that will improve regional mobility. As such, the Plan utilized an extensive outreach process including surveys, interviews and more than 50 community meetings, workshops and presentations. Chapter 2 highlights this process and discusses the significance of the outreach sessions to the extent that public input helped shape the required needs assessment.

Chapter 2 also provides the assessment of regional transportation needs including a focus on the target demographic and their unique needs as well as an inventory of current transportation services provided across the region. A socioeconomic data and mapping analysis was conducted and summarized at both the regional and county levels. This analysis yielded a “Composite Transportation Needs Index” which illustrates the degree of need of transportation services by county. The section concludes with a discussion of technology gaps and other important services that directly affect service delivery.

It is clear that funding reductions, jurisdictional boundaries, eligibility restrictions, and technological deficiencies all represent major hurdles to improving human service transportation.

Chapter 3 outlines these major challenges, either perceived or real, that serve to impede coordination and transportation service delivery, while offering potential opportunities to address these issues. Many of these opportunities reflect the region’s ability to coordinate and consolidate other initiatives with similar goals (including the promotion of partnerships) to gain new knowledge and perspective and potentially reduce duplication of services and other inefficiencies.

In order to achieve the goal of creating a customer-centered, regional mobility management system for Northeast Florida, the Coordinated Mobility Plan concludes with a series of recommendations and courses of action to be accomplished. Chapter 4 articulates a set of key goals, tasks, and action items, outlined below, and specifically designed to direct the region’s current silo model of decentralized transportation service providers to a more coordinated model focused on delivering a suite of services to meet the mobility needs of the individual customer. While this objective may be challenging, if the focus can remain on moving people seamlessly where and when they want to go, and less on modes and agency-based needs, then the region will ever closer to fulfilling its mobility vision.


 Coordinated Mobility Plan